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Aguavana is the original name we’ve created for the new 4-star
luxury hotel concept from Joie de Vivre Hospitality. The inspiring name Aguavana (pro: agua•vanna)
is an eclectic combination of the Spanish word for water, “Agua,” and the last two syllables of the word,
“nirvana,” meaning: “enlightenment, the freeing of spiritual self, and the ultimate experience
of some pleasurable emotion.”
Aguavana
creatively and boldly adheres to Joie de Vivre Hospitality’s hotel naming criteria, focusing on five words: Young (at Heart), Worldly, Eclectic, Organic, and Dreamy, that reflect the personality of the
hotel, the local community, and the personality and aspirations of the hotel guests. This finely crafted recipe cooks up one
flavorful hotel moniker for the new property: Aguavana: a
Joie de Vivre Hotel.
Aguavana embraces
road weary business and leisure travelers in an accommodating, sensory experience refreshingly anew, while simultaneously
conjuring an atmosphere of worldly sophistication and comfort in a welcome sense of déjà vu.
The name Aguavana elicits pride in the local community in which it
was found by connecting with the rich, Spanish heritage that permeates Santa Cruz, California. This international shipping
port and picturesque mission town is gloriously situated on the shores of the Pacific.
The
ocean plays an integral role in the hotel’s allure and heralds Aguavana’s
innate “organic” quality. Thus, the wisdom to incorporate the Spanish
word for water, “Agua,” into the hotel’s name: Aguavana. It all begins with the water. Our bodies are largely made-up of it, and we are instinctively attracted
to it.
The strength of the hotel name Aguavana is
that, in an almost painterly fashion, it assembles geographically vivid, dreamy imagery into one easily articulated name distinctly
characteristic of its surrounds that beckons: Welcome to Aguavana: aah... “Stay of Mind.”
Aguavana  Amenities Aguavana amenities
include surfboard and bicycle storage, iPod docking stations, reconfigured and expanded meeting and banquet space, a re-designed
pool/lounge area with extensive pool bar service/menu and fire-pits for evening lingering, turn-down brownies, family friendly
amenities including room service and kids restaurant menus, and a new restaurant featuring local California organic and sustainable
foods in a striking environment with amazing views. These enhancements will be completed and Aguavana will launch in Summer
2008.
  
About Joie de Vivre Hospitality Based in San Francisco, Joie de Vivre Hospitality (http://www.jdvhospitality.com) is a creative collection of lifestyle businesses. As California's largest independent boutique hotelier, Joie de Vivre
encompasses other hospitality businesses such as restaurants and spas. Celebrating 20 years of creating dreams, Joie de Vivre
Hotels is expanding its California presence in Sacramento, Oakland, San Francisco, Santa Cruz, Sunnyvale, Huntington Beach
and beyond.

Welcome to Aguavana: aah..."Stay of Mind." Don't
hesitate to let us know if you need further information or want to make a reservation. Aguavana is the only hotel and convention center along the Santa Cruz Monterey Bay Coastline and one
of only five beachfront hotels on the California Coast. Aguavana is located at 175 West Cliff
Drive, Santa Cruz, California 95060
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